Online Link Popularity Check - How Text on Link Makes SEO Wonders

With a Simple Online Popularity Check
You Can See How Proper Anchor Text of Backlinks
Can Beat the PR and Number!

The information shared in this post popped up when testing one of the articles written by our team and submitted to EzineArticles - so, what you are going to see is the real case story how small amount of backlinks with proper anchor text BEATS the by far bigger amount of backlinks from a more trusted site BUT with not the proper text on link.

So, recently we wrote an article titled "How to Increase CTR of Blog Traffic - PPC Internet Marketing Advice" and submitted it to EzineArticles, this article was published here http://ezinearticles.com/?How-to-Increase-CTR-of-Blog-Traffic—PPC-Internet-Marketing-Advice&id=906989 The same article, but with slightly different title (this is important to remember for our test) was submitted to Thumbshots.org and got published here http://www.thumbshots.org/article.aspx?artid=347

After about a week we started to test how this article was spreading in the net and typed "How to Increase CTR of Blog Traffic - PPC Internet Marketing Advice" (with quotation marks) into Google search. And this is where the interesting stuff starts.

By the moment of writing this article position #1 is taken by a blog that simply grabbed the content from RSS feed of EzineArticles. As you can see from the screenshot below the whole domain of this site has only 114 inlinks.

And this is the number of inlinks to the whole blog, not to the page where the grabbed article is actually published. Still, this blog has position #1 for "How to Increase CTR of Blog Traffic - PPC Internet Marketing Advice" search query.

The same article published on Thumbshots.org is only position #7 for this search query. And the number of inlinks to the actual page where article is published counts to…

248 inlinks! And you can see the these are inlinks to the very page where article is published. Plus these are links from the highly trusted pages of a famous resource Thumbshots.org

How Come 248 Highly Trusted Inlinks
Lost to 114 Low Qualily Inlinks
(out of these 114 maybe just 10 links to the page with article)?!

The answer is - text on link or in other words anchor text that is used inside the backlink. On the blog where perhaps only 10 backlinks are linking to the page with article ALL of these backlinks had "How to Increase CTR of Blog Traffic - PPC Internet Marketing Advice" in the anchor text. And the page on Thumbshots.org that has quality 248 inlinks had a different anchor text "How to Increase CTR of Blog Traffic".

This is a solid proof that for Google wise anchor text in the backlinks makes possible for 10 links from low authority blog (no PR at all) to beat the 248 links from high trust and authority resource like Thumbshots.org